For years Denmark has been known as the happiest nation in the world.
But the fact is… we’re not. Not anymore. In the last few years, we have been overtaken by the Norwegians. And now the Finns top the list as the World’s happiest people. What is going on?!
We need to do something. We need to get back on the throne of happiness.
Turns out the solution has been right under our noses the whole time. Research shows that great taste contributes to happiness – so a chocolate milk, known for nothing but great taste, could perhaps be much more than that. Perhaps that modest chocolate milk could get the Danes back on the top of the World’s Happiness Report.
Join us on our mission to Make Denmark Happy Again.
So where can I find happiness?
You can find happiness on the streets and city squares of Denmark between 12 and 13! Check the list to see if our happy hour is passing by your neighbourhood with something like 500 cans of Cocio at each location!
The fine print: The Cocio Happy Hour events take place on three Tuesdays from February 19th to March 5th from 12-13, where we give out one free Cocio per person. On February 19th Cocio offers 100 Cocio Classic 40cl for free in every Føtex and Meny, which take part in this campaign. On February 26th and March 5th Cocio offers happy hour with free Cocio Classic 25cl at selected locations (500 units per location).
Looking for happiness? Science might be able to help.
Great taste – especially when it comes to chocolate, has this special combo of stuff which leads to happiness. And you don’t need much, so choose quality over quantity, friends. Because rewarding yourself with something that tastes great, travels straight to the happiness center of the brain. No detours. Happiness just takes an express train made of great taste – without even getting lost on the way.
Well, the high of the weekend still lingers in your body on Mondays, but nothing can prepare you for Tuesdays. Think about it, Denmark losing Blekinge to the Swedes, the world losing the king of rock ‘n roll, and a famous Danish goalie announcing his retirement? Yes, all horrible. All happened on Tuesdays.
Not your hands, but your nails. Because there is special bacteria in dirt, you need to get under your nails. So, step out to your yard, or a park, and you will get the chance to meet some M. vaccae – the bacteria that lives naturally in the soil – and “stick your fingers in the dirt”, as we, the Danes, would say.
Your happiness can be divided into three main factors: 50% is determined by your genes. 10% of your happiness is determined by the circumstances in which you live. And the last 40% of happiness is determined by your actions, your attitude or optimism, and the way you handle situations. This is where you can take happiness into your own hands. Not that happiness can actually fit in your hands. That’s just a figure of speech.
Yeah, happiness is shaped like a smile. Or U-shaped, as you might call it. This means you are born happy and as you grow older, you also grow unhappy. Until women turn 47 and men turn 53. That’s when the curve turns upward again and you become much more satisfied and happy with your life. So guess this means you have to hear the truth about happiness from old people and babies. If you can understand what babies say.
A recent study found that the greater a nation’s genetic distance from Denmark, the lower the reported well-being of that nation. But don’t worry Australians – even though you are at the other end of the world, you seem pretty happy too. And if you are not feeling the happiness, may we suggest you try some great taste for Happy Hour? G’day, mate!
Having sex once a week equals the happiness level of someone receiving a yearly salary raise of 50.000 dollars. So guys and girls – start negotiating. Or flirting, whatever floats your boat. Need we say more?
Check out our other happiness events below!
Come try the Cocio Happy Machine at Nørreport Metro Station from the 19th to the 22nd of February from 12.00 to 18.00 o’clock. Show us your biggest smile and GET a Cocio.
On Tuesday the 26th of February and March 5th we offer Cocio Classic 25cl to the Danes at 2 x 10 different locations spread across Denmark at 12.00-13.00 o’clock. We hope to spread some happiness through our great tasting Cocio.
Cocio Chokolademælk knows that you care how information about you is used and shared and it is careful to ensure that any such information that comes into its possession is properly looked after.
The only personal information that we will collect is the personal information that you provide to us when you register with us or when you communicate with us through our website. We will at any time, at your request, provide you with a copy of any personal information that we are holding about you.
Our website does not store or capture personal information automatically, but merely logs the user’s Internet Protocol address which is automatically recognized by the Web server which then delivers web pages to your computer. If you are connected to the Internet you will have an Internet Protocol address which may look something like this: 188.8.131.52.
Privacy information for COCIO
This statement describes how Cocio Chokolademælk will, as the data controller, collect and process personal data about you in connection with usage of the online services connected to Cocio.
Please read the statement carefully in order to understand how we process, use and disclose your personal data. If you have any questions regarding Cocio’s processing of your personal data, please contact our Lead Specialist on Data Privacy (firstname.lastname@example.org).
This statement touches upon the following topics:
1. Categories of personal of data and purposes
1.1 We collect and process the following types of personal data on you:
1.2 We process the personal data for the following purposes and on the listed legal bases:
When we collect personal data directly from you for the purpose described above, you provide the behavior data when browsing the website, and personal data voluntarily in order to participate in competitions, contact us or use services. The consequences of not providing the personal data are that you cannot participate in competitions, contact Cocio through the contact form or use provided services.
2. Disclosure and transfer of the personal data
2.1 Disclosure of personal data
The personal data will be disclosed to and shared with the following recipients based on the listed legal bases:
2.2 Making personal data available to data processors
We make personal data available to our business partners, including IT suppliers that stores and process personal data on our behalf. Such business partners and suppliers are subject to Cocio’s instructions regarding the storing and processing of personal data. Further, it is Cocio’s responsibility that the storing and processing is in accordance with the data privacy legislation.
3. Retention period
We store the personal data for as long as necessary to fulfil the purposes above.
4. Your rights
Subject to certain statutory exceptions, you have the right to request access to the personal data we hold and process regarding you.
Further, you have the right to request us to rectify any personal data on you that might be incorrect, as well as the right to request us to restrict the processing of your personal data.
You may request to receive any personal data on you that you provided to us a structured, commonly used and machine-readable format, if our processing of such personal data is based on your consent or a contract that you concluded with us (data portability).
Upon your request we will erase personal data on you, unless we have a legal basis for continuing the processing.
You also have the right to lodge a complaint with the competent supervisory authority, such as the Danish Data Protection Agency.
Please do not hesitate to contact us if you have any questions in regards to the protection of your personal data or if you wish to exercise your legal rights. You may contact our Lead Specialist on Data Privacy (email@example.com).
Øresundsvej 15, 6715 Esbjerg N
6. Changes to this privacy notice
We reserve the right to change this privacy notice.